Upgrade your guest experience and increase revenue and efficiency with these six tips.
Mobile point of sale stations are a no-brainer in large facilities with a fluctuating traffic flow, but nearly any size facility can use mobile stations to improve operations in the front and back of the house. They allow your park to operate flexibly so that you can provide your guests with the best experience and fastest service possible. But are you doing all that you can with your mobile stations? Read on for six ways to take full advantage of mobile stations in your park – and reap all the benefits.
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Topics:
Point of Sale,
Waterparks,
FEC
The benefits of offering classes at your facility and how to make the leap from the marketing to the technical.
I just finished a yoga teacher certification this summer, so imagine my surprise when I picked up the July issue of Funworld and saw the cover article was none other than Namaste! How Museums Are Attracting New Audiences with Creative Ways to Enhance Guests’ Well-Being. Talk about worlds colliding! I love their idea of using healthy-living classes to introduce new patrons to the art museum.
The article inspired me. How can entertainment and amusement facilities also capitalize on this idea and create a meaningful—and lucrative—set of complementary and alternative activities during off-peak times?
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Topics:
Parks & Rec,
Sales,
Memberships,
Marketing,
Customer Loyalty,
Zoos & Aquariums,
Amusement Parks,
Waterparks,
Museums,
Trampoline Parks,
FEC
We asked three experts to share their secrets for building the best teams and added one ourselves! Find out what everyone had to say.
Hiring frontline staff is tough today. There are fewer teens in the workforce than there were a decade ago when the US last achieved nearly full employment. Tougher school schedules, increased participation in higher education and more outside commitments are just some of the reasons the pool of workers has gotten smaller over the last 10-15 years. Bottom line: entertainment facilities need to know how to recruit, train and manage this young workforce in such a competitive environment.
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Topics:
Employee Management,
FEC,
Trampoline Parks,
Museums,
Waterparks,
Zoos & Aquariums,
Amusement Parks
How one simple model can help you turn friction moments into great guest experiences.
NOTE: I had the opportunity to meet Josh Liebman of Amusement Advantage at the 2017 Rockin’ Jump Conference and he had a lot to say about guest experience. He has some great, actionable thoughts around handling customer friction moments with guests, and how to get great at service recovery, and so we asked him to share the process that he teaches. Read on for his ideas about what he calls the LAST model for service recovery, and how it can help you make memories that last much longer than the moment of friction. Let us know what you think!
~ Sherry
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Topics:
Customer Loyalty,
FEC,
Trampoline Parks,
Amusement Parks,
Waterparks
4 ways to build your brand that won’t cost you anything.
The CenterEdge team recently had the opportunity to attend an industry education event, LaserTAG360, a two-day conference for new and existing facilities. While the focus of the event is laser tag, the top-notch business practices being shared are applicable across all aspects of the amusment industry from FECs and trampoline facilities to amusement, water and adventure parks.
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Topics:
Marketing,
Customer Loyalty,
Amusement Parks,
Waterparks,
Trampoline Parks,
Zoos & Aquariums,
Museums,
FEC
Common uses for wristbands that increase efficiency and optimize guest experience.
Simplifying the guest experience can be overwhelming when there are so many attractions, food and beverage, payment and access options to consider. Wristbands may sound old-fashioned, but the modern wristband is a terrific solution for not only streamlining your guests’ entrance into your facility, but also helping them more fully engage with everything your business has to offer.
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Topics:
Cashless,
Access Control,
Parks & Rec,
Amusement Parks,
Zoos & Aquariums,
Museums,
Waterparks,
Trampoline Parks,
FEC
Don’t fall victim to “if I knew then what I know now” syndrome by carefully considering this advice from some of our operators.
With every decision you make when trying to start or grow your business, you’re faced with the chance that it could be the wrong one. This includes what attractions you add, people you hire, and vendors you partner with. Don't wait to research facility management software until late in the process or you'll fail to have enough time for proper due diligence. Remember, your facility management software touches every part of your facility, from the guests to the accountant, so you need a solution that can meet the most needs of the people using it.
But with so many systems out there that manage different things, how do you know what’s right for you? Consider the advice we’ve heard and make your game plan so you can have confidence that you’ve selected the right solution now, and for years to come.
Here are four mistakes to avoid when selecting a point of sale solution.
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Topics:
Point of Sale,
FEC,
Waterparks
Four tips for creating solid cash management best practices to reduce theft and increase security in your FEC, water park or trampoline park.
Fraud prevention is an area that can give any business owner the chills. If you think about it too long, you’ll start seeing terror lurking around every corner. In fraud prevention, the “10-10-80 rule” states that: 10% of team members would never steal, 10% would always steal given the opportunity and 80% could go either way depending on the situation.
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Topics:
Employee Management,
FEC,
Waterparks,
Trampoline Parks
CenterEdge Software, a leading provider of Point of Sale, Reservation, Ticketing and Access Control Systems for water park, entertainment and recreation facilities, has been chosen as the new systems provider for Splash Kingdom Family Waterparks. Mickey Lewis, Sales and Marketing Director for Splash Kingdom commented, “We are very excited to deploy CenterEdge Software in Splash Kingdom Big Texas Fun in Amarillo, Timber Falls Nacogdoches, and Air Patrol in Greenville this year. We are confident CenterEdge is the best choice for our parks because they deliver a robust feature set that is tailored to our needs.” Splash Kingdom will utilize CenterEdge Point of Sale at the parks to facilitate admission, season pass, and food and beverage sales along with cabana rentals. Splash Kingdom will also take full advantage of CenterEdge’s ability to manage their group, birthday, and corporate event business. In addition to the use of CenterEdge at each park, Splash Kingdom will deploy CenterEdge’s fully-integrated online services platform which allows guests to purchase tickets and season passes in advance of their visit.
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Topics:
Waterparks,
CenterEdge News