MENU CLOSE

CenterEdge Software Blog

How to Save Time Managing Your Birthday Parties & Group Events

Posted by Sherry Howell on Feb 26, 2020 8:00:00 AM

Last week, the CenterEdge team met with clients from all over North America to share best practices, challenges and ideas with each other during our first-ever user conference, Edge 2020.

Our team is busy digesting all the feedback and key takeaways from the event, which we will use to help us develop, deliver and communicate with you for the rest of 2020 and beyond, so be sure to subscribe to the blog so you never miss an update.

Read More

Topics: Reporting & Analytics, CenterEdge Advantage POS, Integrated Waivers, Facility Operations, Birthday Party & Groups

5 Business Intelligence Insights to Include in Your Year-End Analysis

Posted by Sherry Howell on Nov 20, 2019 8:00:00 AM

With less than six weeks left in 2019, some of your busiest days are most likely still to come. But before you break out the chafing dishes for all your holiday parties, it’s a good idea to begin assessing 2019 and setting your business goals for 2020.

Data analysis doesn’t just mean running a bunch of reports and analyzing via spreadsheet. It’s much more than that – and the right tool can help you take your analytics to the next level.

Read More

Topics: Reporting & Analytics, Facility Operations

5 Up-To-Date Rules of Email Marketing Engagement

Posted by Sherry Howell on Sep 25, 2019 8:00:00 AM

Inbound and content marketing strategy is a practice that requires the perfect cocktail of art and science – and it’s always changing. But what hasn’t changed is that your consumer desires relevant, personalized content and offerings that speak directly to their needs, wants and interests.

Read More

Topics: Marketing, Reporting & Analytics, Sales

How to Identify and Entice Your FEC's Best Guests

Posted by Sherry Howell on Aug 28, 2019 8:00:00 AM

It’s easier to sell more to your existing customers than it is to get new ones (and it costs less, too). But many FECs and amusement destinations fail to make the most of each customer relationship.

More engaged and loyal guests will help you achieve more revenue, so focus on cultivating a flourishing customer relationship to get closer to your goals. Here are five steps to help you identify and entice your best guests.

Read More

Topics: Customer Loyalty, Reporting & Analytics, Sales, Facility Operations

Eliminate 7 Hidden FEC Costs in Less Than a Month

Posted by Sherry Howell on Jul 24, 2019 8:00:00 AM

Maintaining an efficient family entertainment center or amusement facility is a tough balancing act, but one area that needs constant focus is cost management.

Unfortunately, thousands of dollars may still be slipping through the cracks of your business thanks to hidden costs.

Read More

Topics: Reporting & Analytics, Employee Management, Facility Operations

How to Use Data to Make Smart Business Decisions Faster than Ever Before

Posted by Sherry Howell on May 8, 2019 9:46:02 AM

Introducing new CenterEdge Business Intelligence Tool

You’re a busy operator and if you’re like us, you probably spend time wondering if you’re doing all you can to grow your business or operate more efficiently. You’ve heard in seminars all about the importance of being data-driven and making smarter decisions. But what does that even mean in the real world?

Read More

Topics: Reporting & Analytics, CenterEdge Advantage POS, Employee Management, Facility Operations

5 Questions to Ask Before You Send Your Next FEC Marketing Email

Posted by Sherry Howell on Feb 20, 2019 1:06:11 PM

Tips to help you develop a successful email marketing campaign for your family entertainment center.

Crafting the right email marketing message can sometimes feel like the quest to find the elusive unicorn. But an effective email marketing strategy is a great tool you most likely can’t afford to skip. If you’re new to FEC or amusement email marketing, check out these tips to get started. When it comes to creating the right message, though, there are five questions that every great email should answer.

Read More

Topics: Marketing, Reporting & Analytics, Birthday Party & Groups

CenterEdge Pro Tip: How to Reap the Benefits of Electronic Event Invitations in Your FEC

Posted by Sherry Howell on Jan 16, 2019 8:00:00 AM

Maximize your use of electronic event invitations at your FEC to handle RSVPs, waivers and more.

Think electronic event invitations are just a value-add for guests? Think again. Today’s CenterEdge Pro Tip video discusses other key benefits that will help your FEC maximize the potential of an integrated electronic invitation system with Advantage Groups. Using electronic event invitations, you can track everything from RSVPs to waivers all while collecting data for future marketing efforts.

Read More

Topics: FEC, Point of Sale, Reporting & Analytics, Employee Management, Facility Operations, Birthday Party & Groups

CenterEdge Pro Tip: Get Your Key Reports Sent Automatically

Posted by Sherry Howell on Dec 19, 2018 12:18:26 PM

Shorten your busy to-do list by having important reports sent to you automatically on a one-time or recurring basis.

You have enough on your plate without having to take the time to pull routine reports to use in analyzing your business. Save time by setting up the reports you pull most often to be automatically emailed to you or anyone else – whenever or wherever.

Read More

Topics: Reporting & Analytics, CenterEdge Advantage POS, Employee Management, Facility Operations, Birthday Party & Groups

6 Checklists To Keep Your FEC Team on Target

Posted by Sherry Howell on Jul 11, 2018 9:30:00 AM

The bigger your FEC gets, the harder it is to keep an eye on every location or department, much less every team member.

Consistency is a key element of a great guest experience. How can an owner, operator or general manager ensure everyone hits the mark every single time? Training and employee education are essential, but when it comes down to the day-to-day, it's not always easy to remember what was said in that workshop three months ago. Or what the key take-aways were from that long team training day.

Read More

Topics: FEC, Point of Sale, Marketing, Reporting & Analytics, Sales, Employee Management, Facility Operations, Birthday Party & Groups