With the advent of Facebook and Twitter, advertising for your FEC has never been simpler. If you aren't currently using Facebook and Twitter for communicating with your customers, then you are missing a huge FREE opportunity to get your company name and offers in front of not only your customers, but also the friends of your customers. I wish we had these tools when I was in operations!
After spending years working with the skating industry, and watching the operation of our own skating rink; it is clear there are some very specific skating rink software needs unique to the skating industry. I am sure from an outsider's perspective operating a skating rink is simple. Open the doors, take customer's money, let people skate, sell them some food, and get them out the door. However from those of us that have spent years in industry, we know it is anything but simple.