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Rethinking Your Facility Management Approach: Training

Posted by Sherry Howell on May 21, 2020 8:00:00 AM

Systems are ready. Offerings are updated. Capacity management controls are in place. For many facilities, it's showtime. But is your team ready?

To wrap up our blog series, Rethinking Your Facility Management Approach, we’d like to share a quick word of encouragement along with a few tips to consider when outlining your training plan for reopening your FEC. Take these three final steps to prepare to reopen.

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Topics: FEC, Point of Sale, Trampoline Parks, Museums, Waterparks, Zoos & Aquariums, Customer Loyalty, CenterEdge Advantage POS, Employee Management, Facility Operations

Rethinking Your Facility Management Approach: Smart Marketing

Posted by Sherry Howell on May 19, 2020 8:00:00 AM

It’s unlikely that you will have a bottomless marketing budget to dip into when you are in the early stages of welcoming guests back. 

What is likley, however, is that you'll need to rethink your marketing plan in light of phased opening approaches and ever-changing guidelines. It will be important for your facility to create a strategic communication and marketing approach that will drive key guest behavior. That’s why we’ve put together these five steps to help you get started. 

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Topics: FEC, Point of Sale, Zoos & Aquariums, Customer Loyalty, Marketing, Amusement Parks, Reporting & Analytics

Rethinking Your Facility Management Approach: Recurring Revenue

Posted by Sherry Howell on May 14, 2020 8:00:00 AM

With the economy struggling, soon entertainment businesses will once again be positioned to offer guests a safe place to escape and play. But consumers will likely be more careful of where and how they spend their entertainment dollar, at least in the early phases of the recovery.

The facilities that will rebound the best will most likely be those with well-planned programs and packages. It will be important to deliver value and excitement to the consumer while building a strong revenue stream for your business. We’ve put together five things you need to know when building recurring revenue programs in your park or FEC.

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Topics: FEC, Point of Sale, Zoos & Aquariums, Customer Loyalty, Marketing, Amusement Parks, Memberships, Facility Operations

Rethinking Your Facility Management Approach: Process Management

Posted by Sherry Howell on May 12, 2020 8:00:00 AM

You have been inundated with articles, webinars, and letters from CEOs regarding business approaches to the COVID-19 pandemic.

As you prepare to reopen, you’re going to have so much more on your plate than just welcoming guests and ensuring your team members are creating memorable experiences. It’s a good idea to take time now to outline some of the most important processes you’ll need to implement or revise, and then automate where you can. Read on for a few quick tips that can help lighten your burden. 

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Topics: FEC, Point of Sale, Zoos & Aquariums, Marketing, Amusement Parks, Reporting & Analytics, Facility Operations, Food & Beverage

Rethinking Your Facility Management Approach: Events Management

Posted by Sherry Howell on May 7, 2020 8:00:00 AM

Just as they have been a vital part of your pre-COVID-19 overall revenue strategy, group events and birthday parties will likely be a critical component of your recovery strategy.

While you may not be able to recoup all that your facility lost during your time closed, these seven tips can help you set up, manage, market, and sell your events once you’re ready to offer them. 

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Topics: FEC, Zoos & Aquariums, Marketing, Amusement Parks, Sales, Facility Operations, Birthday Party & Groups, Food & Beverage

Rethinking Your Facility Management Approach: Guest Interaction Management

Posted by Sherry Howell on May 5, 2020 8:00:00 AM

In addition to planning your capacity management approach as you prepare to reopen, it will also be important to rethink how you invite guests to interact with your staff and other guests once onsite.

Like when creating your product offerings, it’s a good idea to give guests options to help them choose the experience - and the interactions - that work best for them. Here are five interaction points to consider.

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Topics: FEC, Zoos & Aquariums, Amusement Parks, CenterEdge Advantage POS, Integrated Waivers, Facility Operations, Cashless, Online Sales & Ticketing, Food & Beverage

Rethinking Your Facility Management Approach: Capacity Management

Posted by Sherry Howell on Apr 30, 2020 8:00:00 AM

As you consider the facility management systems that you will need to adapt to meet new operational guidelines, one of the most important considerations is how you will manage capacity.

Many indoor and outdoor attractions are already leveraging capacity ticketing for unique attractions, admissions - even for locker rentals and parking. Here are five new ways to use capacity controls that you may want to consider. 

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Topics: FEC, Zoos & Aquariums, Amusement Parks, CenterEdge Advantage POS, Facility Operations, Birthday Party & Groups, Cashless, Online Sales & Ticketing

CenterEdge Pro Tip: New Communication & Education Tools

Posted by Sherry Howell on Apr 22, 2020 9:00:00 AM

We're excited to introduce CenterEdge Community, a new software training webinar series, and a revamped Help Center. 

Today’s CenterEdge Pro Tip provides a virtual tour of new communication tools and software training resources to help you manage your FEC or amusement facility. Watch the video to learn more.

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Topics: FEC, Point of Sale, Trampoline Parks, Museums, Waterparks, Zoos & Aquariums, CenterEdge News, CenterEdge Advantage POS, Facility Operations, CenterEdge Client Success

3 Things You Can Do Today So Your FEC’s Online Sales Come Back Strong

Posted by Sherry Howell on Apr 8, 2020 9:00:00 AM

Schedule your free upgrade to the new Advantage Web before May 31 and CenterEdge will also provide custom theming at no cost.

Your FEC’s or amusement park’s online store is one of the most powerful tools in your arsenal to help you rebound from the COVID-19 crisis.  Allowing guests to buy from you anytime, anywhere and on any device can increase sales of any product or combo you offer.

If you haven't already, take advantage of this opportunity and put your facility in position to reap the benefits of CenterEdge’s newest online store experience by upgrading for free to Advantage Web. Here are 3 advantages of upgrading your online store now. 

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Topics: FEC, Access Control, CenterEdge Advantage POS, Facility Operations, Online Sales & Ticketing

3 Reasons Why You Should Upgrade Your FEC's Liability Waiver Now

Posted by Sherry Howell on Apr 1, 2020 10:00:00 AM

Upgrade your waiver system now to prepare your business to welcome guests back.

While your first priorities right now are to keep those around you healthy and safe, you’re no doubt thinking of how to reduce the impacts of this unforeseen situation on your business.

In addition to keeping abreast of what medical organizations and local authorities are communicating, remember that member organizations such as IAAPA, IATP and AMOA offer a wealth of resources, legislative action items and continual updates to help you stay informed.

With the time you have left managing all those very important tasks, it’s a good idea to address all those other important, but not previously urgent, action items you’ve been meaning to take care of so that when you’re ready to reopen, you’ll set out at maximum efficiency.  

Once the isolation restrictions lift, your FEC or amusement facility will want to be prepared to welcome the public and your guests back. If your facility uses liability waivers, now is a great time to upgrade your waiver system so that you offer guests a better experience than ever. Here are 3 benefits you’ll see as a result.

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Topics: FEC, Access Control, CenterEdge Advantage POS, Integrated Waivers, Facility Operations, Online Sales & Ticketing