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CenterEdge Software Blog

8 Tips to Increase Online Sales in Your FEC

Posted by Sherry Howell on Apr 14, 2021 7:37:07 PM

Offer your guests a better sales experience online with a cohesive online store. 

Your online store is a critical component of your sales team. But there is a lot more to effective online sales than simply adding your inventory to an online store. Today’s blog features insights first published in our CenterEdge Help Center by Technical Writer and client eCommerce theming expert Lena Plaut. 

Though she’s been a member of the training team for nearly five years, she also has a wealth of knowledge in this area, with 15 years’ worth of experience in digital media. Read on for Lena’s top tips to help you deliver a better online experience, and be sure to check out other training team blog posts and documentation in the CenterEdge Help Center.

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Topics: Sales, CenterEdge Advantage POS, Birthday Party & Groups, Online Sales & Ticketing

5 Event Management Best Practices for Your FEC

Posted by Sherry Howell on Feb 24, 2021 10:00:00 AM

Before you offer your next birthday party or group event, set your team up for success with these best practices.

We are all hoping to resume normal operations one day soon, and that definitely included being able to offer exciting group events and birthday parties

To help you do that, we're expanding on this popular topic from our last user conference, Edge 2020, where attendees learned best practices for managing group events more effectively. 

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Topics: Reporting & Analytics, CenterEdge Advantage POS, Integrated Waivers, Facility Operations, Birthday Party & Groups

6 Tips for a Better FEC Liability Waiver Experience

Posted by Sherry Howell on Jan 14, 2021 9:51:05 AM

Give your waiver and check-in processes a boost with the new Advantage waiver system.

As you’re setting the stage for a successful 2021, you’re no doubt reviewing all of your processes. Two that can make or break your guests’ perception of your facility are your liability waiver and check-in processes.

This past year, CenterEdge released a new waiver experience available for free to all users with an active license and service agreement (LSA), and if you haven’t done so already, now is a great time to schedule your upgrade. Also, check out these six tips to help you refresh your waiver, improve your guest experience, and reap all the benefits. 

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Topics: Integrated Waivers, Facility Operations, Birthday Party & Groups, Online Sales & Ticketing

6 FEC Management Strategies You Need in 2021

Posted by Sherry Howell on Jan 6, 2021 12:50:00 PM

Continue to adapt your approach in these key areas to meet your business' needs in the ever-changing amusement landscape.

Many times over these last months, it seemed like all we could do just to survive some days. We had to reimagine our businesses as we fought to reopen and recover. As you look forward to the new year, now is a good time to review the management strategies that you implemented and decide how you need to change them in the new year. 

We brought back our facility management blog series to help you analyze your approach around the key areas that can help your amusement facility thrive as you move forward. Each section links to a more detailed blog for easy reference so that you can start where it makes the most sense.  

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Topics: Customer Loyalty, Memberships, Employee Management, Facility Operations, Birthday Party & Groups, Online Sales & Ticketing

3 Tips for More Meaningful FEC Goal Setting

Posted by Sherry Howell on Dec 9, 2020 9:25:29 AM

Set the right goals for your FEC with these tips and resources.

You’ve taken the first steps by beginning your year-end analysis and deciding how to streamline your system so that you can work more efficiently. Now it’s time to make the plan for 2021 by setting meaningful goals. American historian and poet, Bill Copeland said, “The trouble with not having a goal is that you can spend your life running up and down the field and never score.” Read on for three tips and many additional resource links to help you get well on your way to planning for, and more importantly, scoring success in the new year.

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Topics: Reporting & Analytics, Sales, CenterEdge Team, Facility Operations, Birthday Party & Groups, CenterEdge Client Success, Online Sales & Ticketing, Goal Setting

6 Year-End Data Insights for Your FEC

Posted by Sherry Howell on Dec 3, 2020 8:32:29 AM

While we are counting down the end of 2020 so we can move into the new year, use these tools to prepare for a profitable 2021.

Throughout this year, we have all had to continuously adapt to navigate each new challenge, and it’s likely that we’ll have to continue to do so in the days to come. But that doesn't mean you shouldn't make a solid plan for the future. It's time to reflect on everything you’ve learned in 2020 so that you can use those insights to set new goals and initiatives to help your business recover and thrive.

As you begin your year-end review, be sure to check out these key data points from your CenterEdge Business Intelligence dashboard to help you understand your business' health in some new ways.

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Topics: Reporting & Analytics, Sales, Facility Operations, Birthday Party & Groups, Online Sales & Ticketing

CenterEdge Pro Tip: Streamlining Your System for Increased Efficiency

Posted by Sherry Howell on Nov 16, 2020 4:52:30 PM

Learn how to retire and disable items, discounts, areas, and event types to navigate your system more efficiently.  

 

As you begin year-end planning, take this opportunity to set up your system more efficiently to save time and effort both in the office and at the front line.

Watch today’s Pro Tip from our CenterEdge Training team to learn how to simplify your CenterEdge Advantage screens and apps by retiring or disabling outdated offerings, discounts, areas, event types, and more.

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Topics: FEC, Point of Sale, Waterparks, Zoos & Aquariums, Reporting & Analytics, Parks & Rec, CenterEdge Advantage POS, Facility Operations, Birthday Party & Groups, Goal Setting

5 Ways to Use Fundraisers to Drive Revenue and Community Goodwill

Posted by Sherry Howell on Oct 5, 2020 8:57:23 AM

Introducing some new ideas to help you make a difference in your commmunity. 

This time of year is always filled with fundraising and donation requests from your community. With everything that’s going on, you may need to adjust your approach this year. As you consider which organizations to support, be sure to think about how best to benefit both your community and your business. This includes what to offer, pricing, donation terms, and possible ancillary sales opportunities instore later. 

We outlined a few fundraising options in a previous post, and today our CenterEdge Operations team is sharing a few new ideas - along with some practical advice for setting up your new programs. Check it out below, or CenterEdge clients can view the extended post in the Ops Blog

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Topics: Marketing, CenterEdge Advantage POS, Employee Management, Facility Operations, Birthday Party & Groups, Cashless, Online Sales & Ticketing

10 Do’s & Don’ts of Booking FEC Birthday Parties and Group Events

Posted by Sherry Howell on Aug 26, 2020 2:44:30 PM

Even though you may not be ready to holding events in your FEC, your sales staff need to stay sharp at managing birthday booking calls. 

Birthday parties and events have no doubt been a huge part of your business. Even if you’re not open or not currently holding events, your phone staff still need to be sales-ready.

In my experience secret shopping and training many family entertainment centers over the years, I’ve found that a lot of sales people fall short of winning the business. But that can change with your next phone call! Practice a few of these 10 do’s and don’ts and watch the shift from “I’ll call you back” to “I’ll book now.” 

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Topics: Sales, CenterEdge Advantage POS, Facility Operations, Birthday Party & Groups, Online Sales & Ticketing

Rethinking Your Facility Management Approach: Events Management

Posted by Sherry Howell on May 7, 2020 8:00:00 AM

Just as they have been a vital part of your pre-COVID-19 overall revenue strategy, group events and birthday parties will likely be a critical component of your recovery strategy.

While you may not be able to recoup all that your facility lost during your time closed, these seven tips can help you set up, manage, market, and sell your events once you’re ready to offer them. 

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Topics: FEC, Zoos & Aquariums, Marketing, Amusement Parks, Sales, Facility Operations, Birthday Party & Groups, Food & Beverage