If you aren’t taking advantage of these must-have features, then you’re missing out on some serious business growth potential.
Few would argue that cashless debit card systems have changed the game for many family
However, even though it’s well known how important a cashless system can be, many facilities fail to utilize all the benefits of their system. Are you missing out on some potential benefits?? Here are our top four picks for most
#1 Create Winning Combos
Bundle items into combos to increase value for your
You can bundle food packages, game room credits and attraction entitlements to make a complete entertainment experience effortless. If you have a game room, be sure to include credits for the game room in your combo. The more time guests spend in your facility, the more likely they are to add money to their cards at a kiosk. After all, who can resist adding a few more dollars to their card to try just one more time to hit big at Monster Drop?
#2 Encourage Return Visits with Bounce Back Offers
Bounce backs could include a set dollar amount, number of games or an attraction entitlement for the guest’s next visit. With most card systems, you can set the timeframe for your offer to begin the following day, at some point in the future or for a limited amount of time.
#3 Offer Timeplay Options
Timeplay options, offered by such systems as
Don’t worry about a run on your redemption counter. Your
#4 Provide Membership Programs
There are many ways that membership programs can enhance your business and your cashless system can help you manage your program. One common approach is to offer a program that awards points based on guest spending in your facility. Tiers can be determined with awards or benefits assigned at each level.
Another approach some facilities prefer to offer is an ‘opt in’ type program where a guest is incentivized to provide data in exchange for an offer or gift. Other facilities offer a membership program where guests purchase a VIP Card to receive member pricing or rewards. The key to creating a successful membership program is to identify the primary goals of the program and build it with those objectives in mind.
These are just four of the most beneficial “must have” features, but there are also many other benefits to having a cashless system. CenterEdge is proud to offer integrations with the leading cashless system providers, including Embed, Intercard, and