CenterEdge Software Blog

Sherry Howell

Recent Posts

3 Things You Can Do Today So Your FEC’s Online Sales Come Back Strong

Posted by Sherry Howell on Apr 8, 2020 9:00:00 AM

Schedule your free upgrade to the new Advantage Web before May 31 and CenterEdge will also provide custom theming at no cost.

Your FEC’s or amusement park’s online store is one of the most powerful tools in your arsenal to help you rebound from the COVID-19 crisis.  Allowing guests to buy from you anytime, anywhere and on any device can increase sales of any product or combo you offer.

If you haven't already, take advantage of this opportunity and put your facility in position to reap the benefits of CenterEdge’s newest online store experience by upgrading for free to Advantage Web. Here are 3 advantages of upgrading your online store now. 

Read More

Topics: FEC, Access Control, CenterEdge Advantage POS, Facility Operations, Online Sales & Ticketing

3 Reasons Why You Should Upgrade Your FEC's Liability Waiver Now

Posted by Sherry Howell on Apr 1, 2020 10:00:00 AM

Upgrade your waiver system now to prepare your business to welcome guests back.

While your first priorities right now are to keep those around you healthy and safe, you’re no doubt thinking of how to reduce the impacts of this unforeseen situation on your business.

In addition to keeping abreast of what medical organizations and local authorities are communicating, remember that member organizations such as IAAPA, IATP and AMOA offer a wealth of resources, legislative action items and continual updates to help you stay informed.

With the time you have left managing all those very important tasks, it’s a good idea to address all those other important, but not previously urgent, action items you’ve been meaning to take care of so that when you’re ready to reopen, you’ll set out at maximum efficiency.  

Once the isolation restrictions lift, your FEC or amusement facility will want to be prepared to welcome the public and your guests back. If your facility uses liability waivers, now is a great time to upgrade your waiver system so that you offer guests a better experience than ever. Here are 3 benefits you’ll see as a result.

Read More

Topics: FEC, Access Control, CenterEdge Advantage POS, Integrated Waivers, Facility Operations, Online Sales & Ticketing

CenterEdge Pro Tip: Manage Membership Billing and Season Pass Terms

Posted by Sherry Howell on Mar 25, 2020 11:10:48 AM

Learn how to manage your membership program billing and season pass terms in today's CenterEdge Pro Tip.

As our industry is experiencing shortened hours and closures, you might be wondering what to do about your membership programs and how to make sure season pass holders will get the most from your passes.

Today's CenterEdge Pro Tip provides insights into two scenarios with tips to help you implement billing changes for memberships or change the expiration date of passes and season passes so that you can continue to support your guests and your business.

More detailed instructions can be found in the resource links below. Don't hesitate to reach out to CenterEdge support for any help. 


Read More

Topics: Memberships, Access Control, Facility Operations

How Your FEC Can Navigate Times of Uncertainty

Posted by Sherry Howell on Mar 18, 2020 8:00:00 AM

Amusement facilities all over the world are no doubt feeling the impact of COVID-19 in their communities.

Now, more than ever, it’s important for your business to do what it can to be a pillar of comfort and joy in the community. But times of uncertainty often leave us feeling out of control, which can lead to rash decisions and panic.

Read More

Topics: Employee Management, Facility Operations

CenterEdge Pro Tip: Use Text Notifications to Request Managers to the POS

Posted by Sherry Howell on Mar 11, 2020 8:00:00 AM

A large bill comes in and a station needs change right away – so you need to call a manager.

A guest has a complaint so you’re needed at the station, but staff want to contact you discreetly.

Read More

Topics: CenterEdge Advantage POS, Facility Operations

4 Customer Experience Insights Your FEC Should Care About

Posted by Sherry Howell on Mar 4, 2020 8:00:00 AM

Guest expectations are getting higher every year, which means maintaining high levels of satisfaction can be an increasingly difficult goal to achieve.

In fact, 54% of consumers expressed having higher expectations for service now than they did a year ago (66% of consumers aged 18-34). That means it’s even more important than ever to be at your customer-service best.

Here are 4 other consumer data points that your FEC should pay attention to – plus other tips to help you grow.

Read More

Topics: Employee Management, Facility Operations

How to Save Time Managing Your Birthday Parties & Group Events

Posted by Sherry Howell on Feb 26, 2020 8:00:00 AM

Last week, the CenterEdge team met with clients from all over North America to share best practices, challenges and ideas with each other during our first-ever user conference, Edge 2020.

Our team is busy digesting all the feedback and key takeaways from the event, which we will use to help us develop, deliver and communicate with you for the rest of 2020 and beyond, so be sure to subscribe to the blog so you never miss an update.

Read More

Topics: Reporting & Analytics, CenterEdge Advantage POS, Integrated Waivers, Facility Operations, Birthday Party & Groups

Stand Out Through Your FEC's Team: The Importance of Purpose-Driven Leadership & Values

Posted by Sherry Howell on Feb 19, 2020 8:00:00 AM

In a recent feature article by LAI Games, Brand Engagement Director Sherry Howell explains the number one way FEC’s can come out on top: by instilling core values and purpose into the team that makes the magic happen every day.

Read More

Topics: Employee Management, Facility Operations

3 Unique Amusement Marketing Messages You Should Try

Posted by Sherry Howell on Feb 5, 2020 8:00:00 AM

In advance of our upcoming client user conference Edge 2020, we’ve been hard at work planning sessions and logistics. While ordering event lanyards and badges, I received one of the best marketing messages from a vendor, which made me think of different ways to effectively reach your audience.

In a world where we are inundated with text, email and push notification marketing, it pays to be unique. Here are three of the the most unique message types that could hit big with your audience.

Read More

Topics: Marketing, Sales, Facility Operations

How to Maximize Your FEC Game Room Revenue (Featuring FUNstruction Results' Bernie Robinson)

Posted by Sherry Howell on Jan 29, 2020 8:00:00 AM

CenterEdge had the opportunity to attend the Maximize Profits through Operational Excellence workshop in Orlando last week in advance of Birthday University. One of the hottest topics discussed was game room operation, and Bernie Robinson, Founder and Partner of FUNstruction Results, shared key insights to help new and seasoned operators maximize their game room’s revenue potential.

We had a few minutes to sit down with Bernie to learn more, and here’s what he had to say.

Read More

Topics: Redemption Management, Facility Operations, Cashless