CenterEdge Software Blog

Six Ways Centralized Booking Can Help You Book More Events for Your FEC or Amusement Park

Posted by Sherry Howell on Oct 4, 2017 7:40:44 AM

Don’t make the mistake of running event sales in multiple locations like alien entities. Build the strength of your operation and your brand with these tips.

Building a growth-minded sales organization can be difficult and all too often, growth occurs much faster than the developed systems and organizational best practices can handle. This can especially happen when an operator acquires an existing facility. Many get so busy that they fall into the trap of “if it isn’t broken, don’t try to fix it.” However, just because a process isn’t broken, doesn’t mean it’s working as efficiently as it can. 

If the thought of a “call center” approach has scared you, fear not! A carefully implemented centralized party booking strategy can be a great way to maintain superior office coverage for your peak call times while comparing labor costs against call flow and sales. Read on for six steps to effectively implement a centralized booking center that will maximize your marketingefforts and sales strategies for your entire operation.

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Topics: online sales & bookings

4 Things Your Team is Thinking During Meetings

Posted by Sherry Howell on Sep 27, 2017 8:09:00 AM

Poor meetings can threaten your team’s performance. Learn how to make yours efficient, useful and productive.

Ever wonder what your team members are thinking at the end of a meeting? You might be scared to ask. While meetings are an essential part of operating a high-performance organization, many lack the focus necessary to accomplish great things.

In fact, according to Patrick Lencioni’s Five Dysfunctions of a Team, poor meetings have a hand in nearly every major threat to a team’s performance. Read on to learn what your team may be thinking during meetings, and helpful strategies to create an efficient and effective environment.

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Topics: company culture, operations

Altitude Trampoline Park Installs CenterEdge Software at 30th Location

Posted by CenterEdge Software on Sep 20, 2017 11:14:31 AM

CenterEdge Software, a leading provider of point-of-sale, online sales and reservations, and ticketing systems for entertainment and recreation facilities, installed the 30th CenterEdge Advantage Point of Sale system for Altitude Trampoline Park at its College Station, Texas location.

This announcement comes on the heels of the grand opening of Altitude Trampoline Park’s Texas City, Texas location, officially the largest trampoline park in the country. Both the College Station and Texas City locations use CenterEdge Advantage Point of Sale for capacity management, ticketing, group and party booking and food and beverage sales. 

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Topics: CenterEdge News

3 Ways to Use Deferred Revenue to Maximize Profitability

Posted by Sherry Howell on Sep 20, 2017 7:46:22 AM

Don’t let an oversimplified revenue tracking process put your park at a disadvantage.

The key to effective amusement operations is having a moment-by-moment analysis of your facility’s sales, throughput and labor.  An oversimplified revenue-tracking process can cloud your data resulting in inaccurate business assumptions that could lead to ineffective staffing and improper pricing.

Utilizing principles of deferred revenue can help you keep a clean, accurate view of your business and keep you laser-focused on the right things so you can manage costs and increase your bottom line.  Here are three areas where deferred revenue can be leveraged to help you manage your business more effectively.

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Topics: Deferred Revenue

How to Use Customer Service Week to Build Trust and Boost Profits

Posted by Sherry Howell on Sep 13, 2017 9:07:18 AM

Customer Service Week is October 2–6, 2017. Don’t miss the opportunity to appreciate your team members. It could very well give you the competitive advantage you need!

Great managers find ways to recognize team members and show their staff appreciation every day, but taking part in the annual US National Customer Service Week is a great way to systematize and solidify your dedication to your team.

Boosting positivity by celebrating your team is often reflected in an immediate increase in team collaboration and morale. In fact, at CenterEdge, our Customer Service Week celebrations continue to grow year over year. Just from the 2016 to 2017 seasons, our Team Engagement Committee has doubled in size!

The best part is that happy team members in your facility will also earn you increased guest interaction, upsells, and repeat business. In short, celebrating your team gives your facility a competitive advantage.  As the saying goes, team members who feel appreciated will always do more than expected. Always. 

Here are three quick tips to help you host a great Customer Service Week.

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Topics: guest service, Staff Appreciation

NRPA Features Sherry Howell in Parks and Recreation Trendsetter Article

Posted by CenterEdge Software on Sep 7, 2017 2:48:10 PM

NRPA's monthly Parks & Recreation Magazine featured Sherry Howell, Brand Engagement Director, in an article about trends to look out for in the parks and recreation space in 2018.

She says, "The demand for local park and recreation facilities to offer amenity-rich attraction experiences is undeniable, from thrill slides and aquatic offerings to ziplines and trampolines to full-blown water and adventure parks. "

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Coming Soon - CenterEdge Advantage Version 17.3

Posted by Sherry Howell on Sep 6, 2017 1:39:55 PM

Save transaction time with these enhancements coming soon in CenterEdge Advantage Release 17.3!

Check out our Feature Release Video to get a peek at the new enhancements, and sign up for our training webinar so you can set up and use all the new features.

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Topics: FEC, point of sale, waivers, trampoline parks, museums, waterparks, zoos & aquariums, Release Version, new features, Amusement Park, memberships

Sherry Howell to Speak at IATP's 5th Annual Conference and Trade Show

Posted by CenterEdge Software on Aug 30, 2017 10:18:41 AM

Sherry Howell, Brand Engagement Director at CenterEdge Software, a leading provider of point-of-sale, online sales and reservations, and ticketing systems for entertainment and recreation facilities, will speak at the 5th Annual International Association of Trampoline Parks (IATP) Conference and Trade Show on Wednesday, September 20 at 1:00 p.m. at The Westin Mission Hills in Palm Springs, California.

Sherry’s presentation, “Cash Control Operations: You Know How to Make Money, What About Keeping It?” will discuss how operators find themselves in a cash-loss incident and simple practices to follow to avoid them in the future.

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Topics: CenterEdge News

How to Know if Your Waiver Process is Killing Your Guest Experience in Your Trampoline or Amusement Park

Posted by Sherry Howell on Aug 29, 2017 6:38:46 PM

If your facility is practicing more waiver don’ts than do’s, you might be doing more harm than good.

When it comes to guest experience, every interaction counts. From the very first impression someone gets of your facility, they are forming an opinion about everything—from the color of your logo to the “hassle factor” of buying tickets and getting in the door. As Simon Sinek says, “Every decision you make is a piece of communication.” That means analyzing each step of your key processes to ensure your communication within the process aligns to your organizational values.

One often-overlooked process is how waivers are handled. A cumbersome waiver process can give guests a negative impression that can color their entire experience or cause them to actively seek out other negatives in your park. Read on to learn the 5 ways your waiver process could be killing your guests’ experience and valuable tips to fix it.

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Topics: trampoline parks, Amusement Park, guest service

4 Times Communities Got Parks & Rec Projects Right

Posted by Sherry Howell on Aug 23, 2017 11:49:51 AM

These game-changing public parks and recreation projects are not only innovative, but transformative, turning family entertainment into edutainment and an opportunity to build better communities.

The drive for many community venues to serve the changing needs of the public is constant. Parks and recreation departments and facility leaders must attempt to discern true industry trends from fads in order to direct a sustainable path for their organizations. With varied goals ranging from serving as a safe haven for at-risk teens to becoming a luxury destination, there are many directions innovative community builders can consider.

Here are four times communities totally got it right when developing parks and recreation programs that both serve and inspire, and how they can continue to use technology to up their games.

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Topics: parks & rec

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